Currently serve as the lead agency creative voice for a number of activations at key NFL events, including Kickoff, Draft and the Super Bowl. Highlights include a 150-foot tall projection mapped Vince Lombardi Trophy in downtown San Francisco, a series of touring interactive pods focused on the history of the game, custom technology activations highlighting the future of football, and a variety of large scale sculptural signage installations.
Worked directly with Nike to create groundbreaking consumer activations for the past three years. Highlights included conceiving and creative directing the SNKRS Box for All Star Week and Air Max Day 2015 (NY & LA), creative directing the Zoom City Bank party for Valentine's Day 2015, custom designing and programming a 200-camera motion capture rig for World Cup 2014, and crafting a variety of interactive floors for Fall Fashion Week 2013.
With: Atomic Design, PEDG, Production Glue, Sub Rosa.
Serve as the lead agency-side creative voice for Turner's yearly Upfront presentations, guiding the creative process – from early show and stage concepts, to scripting and show flow, to working with talent and execs, to final audio and motion graphics. Particular emphasis on technology, automation, and theatricality.
With: Atomic Design
Worked with COTY and OMD Ignition Factory to develop numerous art installation concepts for the Marc Jacobs brands. In 2014, executed a touring lounge space celebrating the launch of Marc Jacobs new Daisy Dream perfume. 15 foot inflatable clouds offered shade to visitors lounging on custom-built “cloud chairs,” while a thirty foot topiary hashtag invited attendees to share their own dreams. Traveled to four major markets over the course of the summer – New York, Chicago, San Francisco, and Dallas – generating over a million impressions.
with: Incredible Machines, OMD Ignition Factory, video by Chadri Chinalai, illustrations by Juan Pablo Patino
Developed multiple art installations in partnership with Twitter. This included #tones, a custom audio instrument that allowed users to create music with their bodies and aggregated tweets to use as lyrics. #tones was featured at SXSW and the Dumbo Arts Festival. Coneceived and developed a real-time 3D projection mapped installation that was took over one side of the Palais des Festivals at the Cannes Lions Festival.