Films, Shows, and Art Experiments by Scott Nuñez-Peterman
Client: Coty Prestige / Marc Jacobs
Date: August-September, 2014
Role: Executive Creative Director; Executive Producer; Lead Designer
Agency: Incredible Machines / OMD Ignition Factory
A surreal lounge space celebrating the launch of Marc Jacobs new Daisy Dream perfume. 15 foot inflatable clouds offered shade to visitors lounging on custom-built “cloud chairs,” while a thirty foot topiary hashtag invited attendees to share their own dreams. Traveled to four major markets over the course of the summer – New York, Chicago, San Francisco, and Dallas – generating over a million impressions.
with: Incredible Machines, OMD Ignition Factory, Popsugar, video by Chadri Chinalai